Podcast success isn’t luck. If you build it, they probably won’t come.

Growing a podcast requires a foundational audience development strategy — a clear plan to attract listeners, sustain growth, and create measurable impact. There are no magic bullets, but the answers often lie in audience behaviour and past performance.

Bumper combines decades of audio industry experience with a data-driven approach to help you grow your podcast audience and maximize the business impact of your audio portfolio. Our Podcast Growth Strategies are grounded in insight, not guesswork, and are tailored to your goals.

We lead clients through focused strategy sessions that produce a Podcast Growth Plan — a practical guide that outlines how to get the show to the next level and reach new audiences.

Our approach is flexible: you can execute your strategy in-house, through your existing agency, or with Bumper’s support. Either way, you get a clear, actionable roadmap designed to drive growth over time.